PRWeb press releases – all Gnews is good Gnews

 

If you grew up in the 80s, you know the TV show The Great Space Coaster. One of the featured characters was Gary Gnu, a news reporter known for his catchphrase, “No Gnews is Good Gnews with Gary…Gnu”. On this App Wednesday, I must disagree with Gary. As writers, all Gnews is good Gnews because all Gnews gets the word out about your project.

Perhaps the best way to get the word out about your project, especially if it’s a timely piece of non-fiction or a a novel that could be “ripped from the headlines,” is by writing a press release and sending it out over PRWeb.com.

So how does PRWeb work? It’s pretty easy to use. You write a press release about your project and they distribute it to every major news site and search engine on the Web, putting your in front of consumers and journalists.

I’ve used PRWeb twice now, once in Oct 2010 and once last week (July 2011) to try to get the news out about my latest thriller, The Brink. For my latest release, the numbers are pretty big: over 41,000 headline impressions on various news websites and the full-page version was downloaded over 1,200 times so far. Not bad for a week. The cost for all this publicity? $200. Was it worth it? My sales #s from my publisher are tallied quarterly, so I won’t know for a few weeks. But, as we all know, the Internet has an infinite memory. Anytime in the future when someone Googles my name or my books, they will come across this press release. As The Brink is a novel about a global financial conspiracy, the press release contains all kinds of tags about the current debt crisis, which will probably remain in the public lexicon for a while and hopefully keep my name relevant as well.  

And while PRWeb sends out the news release to its partners and subscribers, whose to say you can’t send it out to the local news folks you know? It’s yours. You created it. You paid for it. Use it however you want. Need help writing a press release? PRWeb even offers templates to help you get started. Now go on and get the word out about your sweet baby!  

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Mark Fadden is a freelance writer and author whose latest, award-winning suspense thriller, The Brink, is now available as an eBook for Amazon.com Kindle and Barnes & Noble nook for only $2.99!

The Brink is a hell of a read.” – Bestselling author Sandra Brown

“Mark Fadden is a masterful storyteller.” – Writer’s Digest

“Mark Fadden is the next Dan Brown.” – Triple C Ranch Book Club, Southlake, Texas

Check out The Brink and Mark’s other books at http://www.markfadden.com

The secret to eternal life? Be a press release on the Internet

The warning has permeated all our lives…be careful what you do and where you do it. It could wind up on the Internet. And once it’s on the Internet, it never dies.

While that is a dire warning for those of us who tend to streak our neighbor’s yard and they happen to have a network of clandestine security cameras, it is actually a good thing when it comes to those of us trying to sell a product or service. Whether you have created a viral video (the “will it blend” of an iphone has over 9.4 million views on Youtube), or a press release, the Internet breathes life in it by keeping in relevant. 

Case in point, the press release I sent out through prweb.com is still getting posted on websites 3 months later. So, remember, write a good press release, maybe even invest in a service to broadcast it, like prweb.com, and your release too will live in infamy. Who knows, maybe your grandkids will hit on it 30 years from now. Stranger things have happened on the Internet.

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Mark Fadden is a freelance writer and award-winning author of Five Days in Dallas and The Brink. Signed copies of The Brink are available 20% off the cover price at www.shop.markfadden.com.

New Ereader? Download the eBook version of The Brink in seconds, for less than $8.

Press Release – Monthly book club for adults begins at WPL

By Melissa Winn

mwinn@star-telegram.com

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‘ & –>The good news, if you’re a writer, is there’s never been an easier time to get published.

The bad news, if you’re a writer, is there’s never been an easier time to get published.

That’s the message author and former Weatherford resident Mark Fadden shared at the Weatherford Public Library last week during the initial meeting of The Edge Bookclub Jan. 18.

WPL Director Dale Fleeger said the club will meet every third Tuesday of the month through May 2011.

Geared toward adults, the theme for this month was “On the Edge of My Seat” and readers were encouraged to check out books on mystery, true crime and the supernatural.

Fadden was invited to speak about his latest novel, The Brink, a Dan Brown-inspired faction (a blend of fact and fiction), and also about the business of being what he terms an “authorpreneur.” He has been a freelance writer for nine years and The Brink is his third novel.

“One of the things you have to ask yourself is, what’s your end purpose?” Fadden said.

Giving examples of other authors who’ve self-published material including James Joyce, Albert Einstein, Mark Twain and John Grisham, Fadden explained the pros and cons of doing it yourself.

He also shared with the audience the best ways to take advantage of social media and what he thought the future of books would be in light of the popularity of e-books and e-Readers like the Kindle and the Nook.

“Only 9 percent of all bookstore sales are attributed to e-books and print book sales were $4 billion last year,” he said. “Last year alone, there were 550,000 books published; that’s about 1,500 a day.”

He added, however, that electronically publishing a book is beneficial to the writer because it gives them “street cred.”

“If you’re a real-estate agent, you could do a book on how to sell a house in five days,” Fadden suggested. “The thing is anybody who has an idea or a way to do something can e-publish. And it can be 20 pages; it doesn’t have to volumes.”

At the end of the evening, Fadden took questions on both publishing and The Brink and signed copies of the novel . He donated a portion of the sales from the night to the Friends of the Weatherford Public Library.

Fleeger said anyone who’s interested in the book club is welcome to attend. The next meeting will be at 5:30 p.m. Feb.15 and the topic is “Life on the Edge.” Readers should check out books on relationships, biography and social issues.

At the end of the series, a drawing will be held for those who’ve filled out the Reading Log with the Dewey number of the books they’ve read each month. Entries are due by May 31 and the drawing will be June 1.

For more information, call 817-598-4150.

Melissa Winn, 817-594-9902, ext. 104

Read more: http://www.star-telegram.com/2011/01/24/2792494/monthly-book-club-for-adults-begins.html#article_comments#ixzz1C1QfaSHO

Press Release – Pots n’ plots with a dash of the author thrown in

Lisa Panno, David O'Briant, Kay Adams, Rosemary Kayem, and Mark Fadden cook food featured in Fadden's latest thriller, The Brink, at Colleyville Market Street's Dish culinary school.

Authors are like most entrepreneurs, they are always on the lookout for new ways to promote their books. That’s why Colleyville author Mark Fadden jumped at the chance to appear at the latest Market Street cooking school event. 

“I’ve had many book signings and given several lectures about writing, but I’d never done anything like this,” said Fadden about the recent Pots n’ Plots class where attendees cooked several dishes from his latest suspense thriller, The Brink. “But I figured if it combined reading and eating, two of my favorite things, then that’s the definition of win-win.” 

Judy Waitkus, Culinary Manager at Market Street grocery store in Colleyville, led attendees as they first made fruit salad with honey, crab cake sandwiches and even a dish called, “Eggs Carver” that one of the characters in the book had named after himself. Attendees clustered in small groups as they cooked the various dishes, and then got to eat them while they discussed Fadden’s book with him. “I had an absolute blast,” Fadden remarked of the laid-back evening that included sipping on Shiner Bock beer, which was also featured in the book, as he answered questions from attendees. “It was totally different from sitting behind a table signing books or standing at a podium speaking. To be able to cook a meal with everyone and then sit around and eat while talking books with what I consider a group of new friends, well life doesn’t get too much better than that.” 

The Brink is Fadden’s third suspense thriller. Not only does it feature a lost Constitution article, it uses real-world economic numbers to weave an intricate conspiracy tale that takes up where the recent financial meltdown left off. Published in May 2010, it has already won two awards and has been nominated for a third. Readers can find out more about Fadden, his books and future appearances at www.markfadden.com.

 The Dish culinary schools are located at two of the Dallas-Fort Worth Market Street locations, in Colleyville and McKinney. The Dish culinary school offers classes, like “Making Seafood Easy” and “Bacon, Bacon, Bacon!”, for all level of cooks taught by their own chefs as well as leading experts from around the country. For more information on the Colleyville Market Street Dish Event Center call Judy Waitkus at (817) 577-5047 or visit www.marketstreetunited.com.

The secret to a successful press release

I’ve released a few press releases lately, so it’s got me thinking: what’s the difference between a press release that’s used and one that’s a waste of time and effort? Most times, just a few words.

Summer Snow Storm? A freak summer snow storm is sweeping through town.

The snowcone shack in Smithville invites you to cover an event in the parking lot on July 5 at 5pm.

Which of these two events would you rather hear about on the news? Well, they’re the same event, just worded differently in two different press releases about the same ficitonal promotional event where a snowcone business dumped a truckload of shaved ice in front of their store and invited all the neighborhood kids out to play in it.Jeff Crilley, a former TV reporter and CEO of a public relations firm in Dallas, Texas outlined this scenario in his Free Publicity book. Ultimately, just like our stories do, our promotions about our books comes down to wording it right. In Free Publicity, Crilley suggests wording the press release, especially the title and first couple of sentences, to grab the frantic assignment editor’s attention as he or she is rifling through PRs as they’re scooped out of the fax machine bin. Reading that first two sentences of the first PR above, the AE is probably picturing their reporter using those exact words over the air. That means less work for their reporters to think up things to say. Less work for the staff on a deadline equals a better chance that your PR will be used.

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Mark Fadden is a freelance writer and award-winning author of Five Days in Dallas and The Brink. Signed copies of The Brink are available 20% off the cover price at www.shop.markfadden.com.

New Ereader? Download the eBook version of The Brink in seconds, for less than $8.