Mystery Mondays – Why do we love certain characters?

Two words are the answer to the title question: flaws and “redeemability.”

For answers to today’s Mystery Monday of why we love the fictional characters we do, lets look to two people who have much better answers than I:

Nathan Bransford, an author and former literary agent, has a wonderful post on how the character’s “redeemability” is the key to us liking them, and thus following their adventures page after page.

Author and screenwriter Kris Cramer also did much justice to the idea that our hero’s must be heroic, in other words, they must not be wimps. They must move heaven and earth to complete their goals. But, and here’s the part that is even more important than their being heroic. They must, must, must have flaws. Why? I’ll leave it to Ms. Cramer to offer her opinion why. It’s a heck of a reason.

Agree with our two esteemed writing colleagues? Disagree? Type something heroic on your keyboard!    


Mark Fadden is a freelance writer and author whose latest, award-winning suspense thriller, The Brink, is now available as an eBook for Kindle and Barnes & Noble nook for only $2.99!

The Brink is a hell of a read.” – Bestselling author Sandra Brown

“Mark Fadden is a masterful storyteller.” – Writer’s Digest

“Mark Fadden is the next Dan Brown.” – Triple C Ranch Book Club, Southlake, Texas

Check out The Brink and Mark’s other books at

Building your online following – Part 1

One of the blogs I really like is Nathan Bransford’s blog. Although he just changed jobs and is no longer a literary agent, he continues to pump out great content for writers. Case in point – I’ve copied his latest blog below. Building your online following is the whole point for authors engaging in social media. It also fits nicely into this week’s theme – how to incorporate organic searches into your promotional campaign.

If you aren’t following Nathan Bransford and you’re a writer, you need to be. His advice is priceless. It’s just that simple.

Nathan Bransford – Seven Tips on How to Build a Following Online


Seven Tips on How to Build a Following Online

Posted: 22 Nov 2010 07:04 AM PST

1. Be consistent. We are all creatures of online habit, and if you are hoping to build traffic and a regular audience, it’s essential to worm your way into people’s routines (much harder than actually getting them to like you!). And in order to do this, it’s important to have a posting frequency that your audience knows and expects. Whether you blog/Tweet/Tumble once a day, five times a day, or once a week (but not less than that), know thy social media schedule and keep it holy.

2. Reach out and comment someone. The best way to build traffic is to be noticed. Pick a few well-trafficked blogs and/or Forums, become a fixture, get to know the regulars, write witty comments, and try to attract people naturally your way. The more you invest in other people, and I mean genuinely invest in them, the more they’ll be willing to return the favor. Better yet, you might even make some wonderful real-life friends.

3. Take the long view. A following is not built overnight. When impatience enters the picture there’s a temptation to be overly controversial, which is a good short-term way of getting traffic, but damaging in the long term. If you make everyone mad people will definitely stop by, but chances are they won’t be back.

4. Find your niche. The Internet abhors a vacuum, and it’s important to think about what unique information or perspective you will provide. Be as unique and interesting as possible, and make yourself stand out from the pack.

5. Short paragraphs. There are few things less inviting than a massive wall of text. Twitter forces you to be brief, but everywhere else make your paragraphs short and punchy.

6. SEO. SEO stands for Search Engine Optimization. Think about your post titles and imagine what someone would Google if they wanted to know about the topic you’re talking about. The more links you receive from other sources the higher your search results, and the more natural traffic you’ll receive.

7. Be selfless. It’s not about you, it’s about your readers and followers. Think about what you are providing them and deliver the goods.

Writing and marketing your novel: A glimpse from the trenches

August 26, 2010

Day 73 of 365

Books sold so far (May and June 2010): 246

In this issue:

  • Writing topic – Violence in Children’s Books
  • Marketing Topic – How Google Alerts help you write compelling news releases

Writing topic – Violence in Children’s Books

I follow Nathan Bransford’s Blog. It is a fantastic resource for writers, has won many industry awards, and just has some great, and timely, topics. For example, today’s topic was on violence in children’s books. While he mentioned the Young Adult (YA) hit Mockinjay in his blog, he also invited people to comment about the topic. So I did. Here were my thoughts:

I’ve actually been wondering the same thing. Is there a line, but like anything else where you are making choices for others, who gets to draw it? And where does it stop? For my next novel, I want to combine a murder mystery with a coming of age story, which would be targeted for both the adult and YA market. Is murder too young for YA readers? What about something that, in my eyes, is just as bad, like rape? If so, then the classic To Kill a Mockingbird should be stricken from all the YA school reading lists across the country. Sadly, violence is something many kids experience every day. If these kids read about violence as part of a greater story, a story that digs deep into their inner thoughts, maybe then they can begin to understand the context behind it. More importantly, maybe they can read one of these books and finally understand the horrific sights they see every day or the scary sounds that lull them to sleep every night. It is only when we truly understand something like violence that we can truly escape it. And it is books that help us understand the world around us.”

As writers, it is our duty to push the envelope and to make people think. My approach is very laissez-faire, let writers write what they want. Ultimately, a book is like any other product, if it’s a good product and people want it, then it will do well in the market. If it’s crap, then the market will ignore it. As far as children’s books go, my thoughts about what children should read are the same about my thoughts on what they should be watching, where they should be hanging out, who their friends are, and how they’re doing in school: it’s up to their parents to decide what’s appropriate.

Thoughts? Comments? To the keyboards!

Marketing Topic – How Google Alerts help you write compelling news releases

If you don’t know what Google Alerts are, they are free alerts you set up that will email you anytime the alert word or phrase is mentioned on the Internet. For example, if your name is Tom Jones, and you set up your Google Alert for the phrase, “Tom Jones” and you set it as an email alert every day, you’ll get an alert emailed to you every day with the link where the phrase “Tom Jones” was mentioned.

I did this with my name, “Mark Fadden.” However, as the Internet has been lighting up lately with buzz about the secret society that is in my latest novel, especially since Rush Limbaugh and Fidel Castro recently commented on it, I decided to create an alert for that group, “Bilderberg” and some of the phrases associated with them, like “New World Order” and “One World Government.”

How does this help you sell more books? Like David Meerman Scott stated in his social media bible The New Rules for Marketing and PR, news releases are a great way to promote your book. He also says to create a news release for anything newsworthy about your product or service. Well, what a better way to know what’s newsworthy about your product than if it’s being talked about in the news or blogosphere? Google Alerts to the rescue. And even if you don’t have the scratch to send out news releases on PRWeb everyday, you can put up new news releases that feature the info you culled together from your Google Alerts on your website (like I did on mine), in an email marketing campaign, or send it out to your local news outlets.

BTW, we will be covering getting the attention of local news outlets in one of next week’s blogs. Until then,

The journey of a thousand miles begins with one step,

Rest easy tonight my friends, but stay hungry tomorrow…