Press Release – Local author sells out at Plano Barnes & Noble

January 16, 2011 (Plano, Texas) – Being a sellout is usually a bad thing. Unless you’re talking about an author’s book signing. Local Colleyville author Mark Fadden had a book signing at the Barnes & Noble at Park and Preston in Plano on Saturday where he sold every single copy of his latest thriller, The Brink, the store had on hand. The book uses the 2008 financial meltdown as the foundation of a taut suspense thriller in which a fugitive Texas Ranger helps a woman running for her life, only to get sucked into a global financial conspiracy. The book, which has already won two awards from its publisher, has also been nominated for a third award based on its sales success.

“He was great with our customers and he was very interactive. Those are two big reasons why he sold out,” said Cody McMan, Community Relations Manager at the Barnes & Noble at Park and Preston. The Brink was also a part of the Barnes & Nobles Special Collection during the month of December, which recognizes up and coming authors. Fadden continues to appear at local signings in the Dallas/Fort Worth area. His next event will be “Pots & Plots” at the Dish cooking school inside the Market Street grocery store in Colleyville, Texas. The event, which allows participants to cook a dish from the book while discussing it, has been sold out for weeks and a second event is being planned. The Brink is also available in eBook format, and Fadden even signed bookplate stickers for those customers that showed up at the signing and downloaded the book on their nook eReader devices.

QE, Currency Wars and the Barnes and Noble Event Blog

Tonight two topics – one on books and the other on the state of our international financial system (which is the foundation of my latest thriller, The Brink ). Since this blog is about writing and getting your book noticed in the ever-expanding marketing universe, I’ll hit the book topic first.

I had a great weekend with back to back signings in two local Barnes & Noble stores. Since one was a group event where they had several authors appear at the same time and they did their own publicity for it, I did a news release on my second signing at the Lewisville Barnes & Noble (please see yesterday’s blog to read the news release) . One of the tags I used was “Barnes and Noble events” and it got picked up by WordPress’s “Blogs about” service. Our blogs on “Blogs about” won’t stay up there long, it does get some attention, and that’s a good thing.   

 

Now, I’ll show you the money, or what’s happening with the money around the world.

It’s been called “QE” which stands for quantitative easing. Basically, it’s a fancy term that the Federal Reserve and the rest of the world’s reserve banks are using when they print more money. Interest rates are already at rock bottom almost everywhere, so there’s nothing else the bankers can do on that end to pump more money into the international financial system.  So they said, “Hey, wait a second. Let’s just pump more money into the system by making more money and come up with some clever euphamism for it!” Viola, qualitative easing. However, as with anything in politics, some play fair and some don’t. Some countries are printing money, and some aren’t. And this is leading to these “currency wars” or fighting in the international financial system among the players. The ones that aren’t printing money say that the ones that are aren’t playing fair and it affects currency values all over the world. These inflated or deflated currency values affect export and imports, which affect deficits, and everyone is mad at China because they’ve kept the yuan so low for years, and these current wars are just reminding everyone that they should be mad as heck and not take it anymore. Problem is, China is one of the few countries that is actually in the black. And they are making investments all over the world.

I continue to be flabbergasted at the fact that what the bankers are doing across the globe is EXACTLY what the fictional bankers in my latest thriller, The Brink, did to lead up to one very important event that is about to take place when a scrappy, brilliant woman discovers what’s about to happen and decides to do something about it. Her decision leads to her run for her life through Northern Mexico, where she’s discovered by a fugitive cop who decides to help her, thus getting himself sucked into this plot for financial Armageddon.

But there’s one thing here that fiction allows me to do. It allows me to put an evil group behind what’s going on in the international financial system. The Group, as they are called in the book, work behind the scenes to manipulate the system. They are the ones controlling these decisions made by the bankers, which is not to say they are controlling the bankers directly. Rather, they control the system and the bankers have no other options but to do what The Group wants them to do.

But is that what’s going on in the real world? Is there one group that is, for the lack of a better word, gaming the system? In his excellent book, The Big Short, Michael Lewis cast a lens on a few Wall Street outsiders that seemed to read the cards of the financial world better than the rest of the world, and got rich doing so by betting against the market in the run-up to the 2008 financial meltdown. What if the same is going on here again? For a second time? On a much, much bigger, global scale? That’s what The Brink is about. Could what is essentially a small group of people actually control the future of the world economy?

To the keyboards!

Blog pic by Francesco Marino http://www.freedigitalphotos.net/images/view_photog.php?photogid=809

Money ball pic by Salvatore Vuono http://www.freedigitalphotos.net/images/view_photog.php?photogid=659

 

News Release – Local author signs his latest “chillingly current” thriller at Lewisville Barnes & Noble

 

Mark Fadden readily admits his new novel, The Brink, could be the most controversial book of 2010. Not only does it feature a lost Constitution article, it uses real-world economic numbers to weave an intricate conspiracy tale that takes up where the recent financial meltdown left off. “Great fiction should inspire us to challenge the status quo,” Fadden said, “especially when the status quo involves our country’s truly dangerous financial situation.” It is this dangerous financial situation, which Fadden spent years researching, that becomes the focus of the story after fugitive lawman Danny Cavanaugh helps a woman running for her life, only to get sucked into a secret society’s plot to create financial Armageddon.

Fadden was in Lewisville on Sunday, Oct 10 to sign copies of The Brink and to talk to thriller fans about his books. The Brink is Fadden’s third novel and is a continuation of his first novel, Five Days in Dallas. Published in 2003, Five Days in Dallas received critical acclaim and Fadden himself was even called a “masterful storyteller” by a Writer’s Digest reviewer. Fadden, who lives in Colleyville, then began working on the follow-up in 2006, which eventually became The Brink. “I’m really proud of it,” Fadden said of the book, which has won two awards from his publisher. “It explodes off the first page and maintains that action-packed pace to the very last paragraph. It also delivers the level of suspense that thriller readers have come to expect with a plot that couldn’t be more current. There’s great chemistry between the two main characters. They’re both strong personalities, but each struggles with deep inner conflict that has shaped who they are.”

While writing The Brink allowed Fadden to navigate the complex world of economics and politics, it’s his lead character that he’s still trying to understand. “Danny Cavanaugh is an interesting guy. He has this unstoppable desire to help his fellow man, but he has also made some bad choices that have put him in a precarious position. When The Brink opens, he’s hiding out in Mexico contemplating suicide; not exactly a typical hero’s situation, but that’s what makes him relatable. We’ve all faced situations where we want to give up, where things seem insurmountable, but something deep inside keeps us going.”

“The signing went wonderfully well,” said Lewisville Barnes & Noble Community Relations Manager Debbe France. “This is how reputations are made and this is how bookstores stay open, with successful events like this one.”

Readers can preview The Brink at www.markfadden.com.  Fadden has also created a blog about writing novels and book marketing using social media at www.markfadden.wordpress.com.